Sunday, February 5, 2017

4 SMS Marketing Tips for Nightclubs & Bars


Bars and nightclubs are very popular nowadays and you will probably find a club at the corner of every street. This is a very competitive industry as well which is why a lot of businesses are finding it hard to bring in more customers. The major issue that bar and nightclub managers face is how to market themselves. They need an effective solution to reach out to customers so that they can increase profits. SMS marketing is one such tool that clubs can use to boost sales and increase customer satisfaction. Here are a few tips to guide you in this regard.
Customers Love Coupons
One of the oldest tricks in the book is the use of mobile coupons to bring in customers. These coupons either offer discounted prices or give something for free. Example: you could send out a message stating free drinks from 8-10. This will definitely tempt the customer to come to avail the offer and once he is in you can be sure that he will make more purchases as well. 
Event Invitations
SMS marketing can be used by nightclubs to send out invitations for parties. Previously it was very difficult to get in touch with customers on special occasions as no reliable medium was available. But now this messaging service can be used to inform customers and keep them updated.
VIP Club
A lot of bars and nightclubs have special customers who are referred to as vips. These are the customers who visit the most and provide a large chunk of your business. You must take care of these people by giving them superior benefits than others. A VIP club will mean that these people will have entry to your bar at all times. You can use SMS marketing to send them special personalized texts.
Contests
Another way of enhancing customer experience is through SMS marketing contests and other interactive activities. The more you engage the customer the better he will respond. Your aim is to get the maximum positive response out of each customer. You can do this by introducing text messaging contests to the winner getting him/her a free meal or free drinks for a month. Reward your most valuable customers through such programs.
Conclusion
SMS marketing is a tool that can take your nightclub or bar to new heights. The marketing potential of this service is immense which is why many businesses are already using it and it is the time that you did too.

Thursday, February 2, 2017

How can Bulk SMS messaging benefit your business?


Platform Integration
Send messages in bulk directly from our custom-built SMSala platform, or via integration with your existing CRM using one of our flexible APIs. Choose the channel that best suits you.
Scheduling
Utilize our schedule and stagger features to send out Bulk SMS campaigns when it best suits you. Send all your messages in one burst or break them up into smaller groups depending on your requirements.
Automation
Set up and use custom triggers or keywords to automate your SMS workflow by creating dynamic and naturally flowing mobile conversations with your customers.
Sales Competitions & Promotions
Combine with SMSala, allowing you to create interactive and engaging marketing campaigns that can be sent, monitored and replied to, all via one platform.
All In One Location
Don’t be daunted by the sheer volume of messages sent. Have all reply messages forwarded directly to your email inbox or CRM of choice. Here you will be able to reply to individual messages, re-send to larger groups or follow up with calls.
Real Time Information
No delays or interruptions, have your inbound messages received in real time, allowing you to follow-up and respond instantly.
Our web platform allows thousands and thousands of texts to be sent and received at once from the control and safety of a computer. With features to suit businesses and tasks of any shape and size, there’s very little our SMSala gateway can’t do.